City+ versus light-medium for retail sales: where do you land now? | Coffee Roasting Forum | Clorofile
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City+ versus light-medium for retail sales: where do you land now?

D
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Recently I have been discussing choosing city+ versus light-medium roast for retail sales with several coffee people and nobody gives the same answer. Some treat it as small detail, some say it changes the whole workflow. I am not looking for textbook reply. I want to know whether choosing city+ versus light-medium roast for retail sales gives meaningful difference once you repeat it over many cycles.

Would you keep choosing city+ versus light-medium roast for retail sales in your normal process, or only for specific coffees and situations?
5 Replies
M
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From my side this helped only on certain coffees, not on every lot. When the coffee is already forgiving, choosing city+ versus light-medium roast for retail sales does not change much. On difficult lots the effect is clearer.
K
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i see choosing city+ versus light-medium roast for retail sales work in some place, but usually only when the notes are clear and people really compare batch by batch. if not, discussion become only feeling.
B
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What helped me most was keeping short notes each time. Without notes, discussion about choosing city+ versus light-medium roast for retail sales becomes memory battle and not real evaluation.
S
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For choosing city+ versus light-medium roast for retail sales, I only trust conclusion after I see same pattern several times. One successful run can be accident. Repetition is what make the lesson useful.
V
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I think the bigger issue is not choosing city+ versus light-medium roast for retail sales itself but whether your baseline is stable. If baseline keeps moving, then every experiment around it gives mixed signal.

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